27Names

NEWS

“The Past Cannot Be Changed. The Future Is Yet In Your Power.”

27Names partners met in Luxembourg last week for our first official in-person meeting of the year. Almost 30 participants from 18 countries  were excited and eager to continue the work we began last year of reshaping the future of 27Names.

With our partner Mediation as host, our members were able to fully immerse themselves into Esch2022 – European Capital of Culture, as well as share best cases, and dive into topics such as creativity and sustainability.

Our home base for the meeting was Mama Shelter Luxembourg, and it proved to be the perfect setting for both work and play.

Day 1 began with a thought-provoking presentation on our future, and working group sessions on 4 key topics.  Best cases were also shared, as well as updates from all agencies. We then visited the AES steel plant in Esch-Sur-Alzette to visit both the CUEVA 2022 and the BMW Art Cars exhibitions, and were treated to an inspiring discussion on creativity in art and business with several of the artists. The discussion was facilitated by the talented Théid Johanns.

Day 2 focused on sustainability, including a presentation and discussion with Matthieu Gillieron,  Sustainable Development & Climate Coordinator for Esch2022. Many of our agencies also shared inspiring cases and examples of how they incorporate sustainability in not only their events, but in their offices as well.

We left Luxembourg full of ideas, excitement, and motivation. We’re already counting the days until we meet again!

 

You may also like

March 26, 2021

After a year of virtual and hybrid events, what has our partner in Belgium learned about creating successful virtual events?

Read more

January 28, 2021

Interview with Rui Batista, Live & Digital Events Director at UPPARTNER, Portugal

Read more

November 24, 2021

27Names partners Bureau voor Reuring and Fieldwork teamed up to create an exclusive dinner experience for ServiceNow.

Read more

July 21, 2021

Bureau voor Reuring and The Oval Office are joining forces to become the strongest "experience-driven" communication agency in the Netherlands.

Read more